Supima Cotton Towels

Ultimate
If luxurious bathtimes and showers are what you live for, then these are the towels for you. Indulge in the warm and gentle embrace of the supremely soft, absorbent and durable Supima cotton. Absolute bliss.
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  • Certified Supima Cotton
  • 750gsm low twist plust terry pile
  • Intense softness
  • Durable

Towels

  • Hand Towel
    RRP £15.00 Save 20%
    £12.00
    SKU: TIH2W-
    Reserve now

    Due in end of April

  • Bath Towel
    RRP £30.00 Save 20%
    £24.00
    SKU: TIB3W-
  • Bath Sheet
    RRP £40.00 Save 20%
    £32.00
    SKU: TIS4W-

Towel Sets - SAVE AN EXTRA 5%

  • Bath Towel - 2 Pack
    £45.50
    SKU: ST3W2K
  • Bath Towel - 4 Pack
    £91.00
    SKU: ST3W4K
Order within the next for next working day delivery (excludes furniture & mattresses)

Free UK standard delivery over £60

Delivery Options

Delivery Options

Mainland UK and UK Islands (incl. NI) Orders Orders under £60 Orders over £60 Courier
Standard 3-5 Working Day Delivery £4.95 Free DHL
Next Working Day Delivery £7.95 £7.95 DHL
Mattresses (including Wholesale) Free Free Furdeco
Furniture Free Free Furdeco

Mainland UK and UK Islands (incl. NI) Orders Orders under £60 Orders over £60 Courier
Standard 3-5 Working Day Delivery £4.95 Free DHL
Mattresses Free Free Furdeco
Furniture Free Free Furdeco

Size Guide

Size Guides

BED SIZE DUVETS
(W x L)
Cot Bed 120cm x 150cm
47" x 59"
Single 135cm x 200cm
53" x 79"
Double 200cm x 200cm
79" x 79"
King Size 230cm x 220cm
91" x 87"
Superking 260cm x 220cm
102" x 87"
Emperor 290cm x 235cm
114" x 93"
PILLOWS (W x L)
Junior 40cm x 60cm
16" x 24"
Standard 50cm x 75cm
20" x 30"
Superking 50cm x 90cm
20" x 35"
Square 65cm x 65cm
26" x 26"
Euro Small 50cm x 60cm
20" x 24"
PILLOWS (W x L)
Junior 40cm x 60cm
16" x 24"
Standard 50cm x 75cm
20" x 30"
Superking 50cm x 90cm
20" x 35"
Square 65cm x 65cm
26" x 26"
Euro Small 50cm x 60cm
20" x 24"
BED SIZE DUVET COVERS
(W x L)
Cot Bed 120cm x 150cm
47" x 59"
Single 135cm x 200cm
53" x 79"
Double 200cm x 200cm
79" x 79"
King Size 230cm x 220cm
91" x 87"
Superking 260cm x 220cm
102" x 87"
Emperor 290cm x 235cm
114" x 93"
PILLOWCASES (W x L)
Junior 40cm x 60cm
16" x 24"
Standard 50cm x 75cm
20" x 30"
Superking 50cm x 90cm
20" x 36"
Square 65cm x 65cm
26" x 26"
Euro Small 50cm x 60cm
20" x 24"

*Oxford edge pillowcases have an additional 5cm on each side.

BED SIZE FLAT SHEETS
(W x L)
Cot Bed 120cm x 170cm
47" x 67"
Single 178cm x 254cm
70" x 100"
Double 228cm x 254cm
90" x 100"
King Size 270cm x 290cm
106" x 114"
Superking 270cm x 300cm
106" x 118"
Emperor 320cm x 290cm
126" x 114"
BED SIZE FITTED SHEETS - STANDARD
(W x L x D)
Single 90cm x 190cm x 30cm
35" x 75" x 12"
Double 135cm x 190cm x 30cm
53" x 75" x 12"
King Size 150cm x 200cm x 30cm
59" x 79" x 12"
Superking 180cm x 200cm x 30cm
71" x 79" x 12"
Emperor 200cm x 200cm x 30cm
79" x 79" x 12"
Small Single 75cm x 190cm x 30cm
30" x 75" x 12"
Small Double 120cm x 190cm x 30cm
47" x 75" x 12"
Euro Single 90cm x 200cm x 30cm
35" x 79" x 12"
Euro Double 140cm x 200cm x 30cm
55" x 79" x 12"
Euro King 160cm x 200cm x 30cm
63" x 79" x 12"
BED SIZE FITTED SHEETS - DEEP
(W x L x D)
Single 90cm x 190cm x 40cm
35" x 75" x 16"
Double 135cm x 190cm x 40cm
53" x 75" x 16"
King Size 150cm x 200cm x 40cm
59" x 79" x 16"
Superking 180cm x 200cm x 40cm
71" x 79" x 16"
Emperor 200cm x 200cm x 40cm
79" x 79" x 16"
BED SIZE VALANCES
(W x L x D)
Single 90cm x 190cm x 40cm
35" x 75" x 16"
Double 135cm x 190cm x 40cm
53" x 75" x 16"
King Size 150cm x 200cm x 40cm
59" x 79" x 16"
Superking 182cm x 200cm x 40cm
72" x 79" x 16"
BED SIZE MATTRESS PROTECTORS
(W x L x D)
Single 90cm x 190cm x 30cm
35" x 75" x 12"
Double 135cm x 190cm x 30cm
53" x 75" x 12"
King Size 150cm x 200cm x 30cm
59" x 75" x 12"
Superking 180cm x 200cm x 30cm
71" x 75" x 12"
Emperor 200cm x 200cm x 30cm
75" x 75" x 12"
Small Single 75cm x 190cm x 30cm
30" x 75" x 12"
Small Double 120cm x 190cm x 30cm
47" x 75" x 12"
Euro Single 90cm x 200cm x 30cm
35" x 75" x 12"
Euro Double 140cm x 200cm x 30cm
55" x 75" x 12"
Euro King 160cm x 200cm x 30cm
63" x 75" x 12"
PILLOW PROTECTORS (W x L)
Standard 50cm x 75cm
20" x 30"
Superking 50cm x 90cm
20" x 36"
Square 65cm x 65cm
26" x 26"
Euro Small 50cm x 60cm
20" x 24"

*Oxford edge pillowcases have an additional 5cm on each side.

BED SIZE DUVET PROTECTORS
(W x L)
Cot Bed 120cm x 150cm
47" x 59"
Single 135cm x 200cm
53" x 79"
Double 200cm x 200cm
79" x 79"
King Size 230cm x 220cm
91" x 87"
Superking 260cm x 220cm
102" x 87"
Emperor 290cm x 235cm
114" x 93"
BED SIZE MATTRESS TOPPERS
(W x L)
Single 90cm x 190cm
35" x 75"
Double 135cm x 190cm
53" x 75"
King Size 150cm x 200cm
59" x 79"
Superking 180cm x 200cm
71" x 79"
Emperor 200cm x 200cm
79" x 79"
Small Double 120cm x 190cm
47" x 75"
BED SIZE MATTRESS TOPPERS
(W x L)
Single 90cm x 190cm
35" x 75"
Double 135cm x 190cm
53" x 75"
King Size 150cm x 200cm
59" x 79"
Superking 180cm x 200cm
71" x 79"
Emperor 200cm x 200cm
79" x 79"
Small Double 120cm x 190cm
47" x 75"
BED SIZE MATTRESSES
(W x L)
Cot Bed 70cm x 140cm
2ft 3" x 4ft 6"
Single 90cm x 190cm
3ft 0" x 6ft 3"
Double 135cm x 190cm
4ft 6" x 6ft 3"
King Size 150cm x 200cm
5ft 0" x 6ft 6"
Superking 180cm x 200cm
6ft 0" x 6ft 6"
Emperor 200cm x 200cm
6ft 6" x 6ft 6"
Small Single 75cm x 190cm
2ft 6" x 6ft 3"
Small Double 120cm x 190cm
4ft 0" x 6ft 3"
Euro Single 90cm x 200cm
3ft 0" x 6ft 6"
Euro Double 140cm x 200cm
4ft 7" x 6ft 6"
Euro King 160cm x 200cm
5ft 3" x 6ft 6"
BED SIZE MATTRESSES
(W x L)
Cot Bed 70cm x 140cm
2ft 3" x 4ft 6"
Single 90cm x 190cm
3ft 0" x 6ft 3"
Double 135cm x 190cm
4ft 6" x 6ft 3"
King Size 150cm x 200cm
5ft 0" x 6ft 6"
Superking 180cm x 200cm
6ft 0" x 6ft 6"
Emperor 200cm x 200cm
6ft 6" x 6ft 6"
Small Single 75cm x 190cm
2ft 6" x 6ft 3"
Small Double 120cm x 190cm
4ft 0" x 6ft 3"
Euro Single 90cm x 200cm
3ft 0" x 6ft 6"
Euro Double 140cm x 200cm
4ft 7" x 6ft 6"
Euro King 160cm x 200cm
5ft 3" x 6ft 6"
BED SIZE DIVANS
(W x L x H)
Double 135cm x 190cm x 39cm
4ft 6" x 6ft 3" x 1ft 3"
King Size 150cm x 198cm x 39cm
5ft 0" x 6ft 6" x 1ft 3"
Superking 180cm x 198cm
6ft 0" x 6ft 6" x 1ft 3"
BED SIZE DIVANS
(W x L x H)
Double 135cm x 190cm x 39cm
4ft 6" x 6ft 3" x 1ft 3"
King Size 150cm x 198cm x 39cm
5ft 0" x 6ft 6" x 1ft 3"
Superking 180cm x 198cm
6ft 0" x 6ft 6" x 1ft 3"

TOWELS
(W x L)
Face Cloth 30cm x 30cm
12" x 12"
Hand Towel 50cm x 100cm
20" x 39"
Bath Towel 70cm x 140cm
28" x 55"
Bath Sheet 100cm x 160cm
39" x 63"
Pool Towel 100cm x 160cm
39" x 63"
Jumbo Bath Sheet 100cm x 200cm
39" x 79"
TOWELS (W x L)
Face Cloth 30cm x 30cm
12" x 12"
Hand Towel 50cm x 100cm
20" x 39"
Bath Towel 70cm x 140cm
28" x 55"
Bath Sheet 100cm x 160cm
39" x 63"
Pool Towel 100cm x 160cm
39" x 63"
Jumbo Bath Sheet 100cm x 200cm
39" x 79"
Waffle Bathrobe
Size Small/Medium Large/X-Large
Nape to Hem 114cm
45"
124cm
49"
Cross Shoulder 51cm
20"
54cm
21"
Sleeve Length 56cm
22"
60cm
24"
Chest 122cm
48"
132cm
52"
Turkish Cotton Bathrobe
Size Small Medium Large X-Large
Nape to Hem 118cm
46"
121cm
48"
123cm
48"
123cm
48"
Cross Shoulder 50cm
20"
53cm
21"
55cm
22"
60cm
24"
Sleeve Length 48cm
19"
50cm
20"
50cm
20"
52cm
20"
Chest 106cm
42"
112cm
44"
116cm
46"
120cm
47"
Jersey Cami Set
Size Small Medium Large X-Large
UK Size 8-10 12-14 16-18 20
Chest 84cm
33"
90cm
35"
99cm
39"
108cm
43"
Waist 87cm
28"
93cm
31"
102cm
34"
111cm
37"
Hem 102cm
40"
108cm
43"
117cm
46"
126cm
50"
Inside Leg 75cm
30"
75cm
30"
75cm
30"
75cm
30"
Brushed Cotton Pyjama Set
Size Small Medium Large X-Large
UK Size 8-10 12-14 16-18 20
Chest 104cm
41"
110cm
43"
119cm
47"
128cm
50"
Hem 108cm
43"
114cm
45"
123cm
48"
132cm
52"
Waist 78cm
31"
84cm
33"
92cm
36"
100cm
39"
Sleeve Length 61cm
24"
61cm
24"
62cm
24"
63cm
25"
Inside Leg 76cm
30"
76cm
30"
76cm
30"
76cm
30"
Brushed Cotton Nighshirt
Size Small Medium Large X-Large
UK Size 8-10 12-14 16-18 20
Chest 104cm
41"
110cm
43"
119cm
47"
128cm
50"
Hem 124cm
49"
130cm
51"
139cm
55"
148cm
58"
Sleeve Length 61cm
24"
61cm
24"
62cm
24"
63cm
25"
Silk PJ Set
Size Small Medium Large X-Large
UK Size 8-10 12-14 16-18 20
Chest 100cm
39"
106cm
42"
115cm
45"
124cm
49"
Waist 70cm
28"
76cm
30"
84cm
33"
92cm
36"
Hem 104cm
41"
110cm
43"
119cm
47"
128cm
50"
Sleeve Length 61cm
24"
61cm
24"
62cm
24"
63cm
25"
Inside Leg 76cm
30"
76cm
30"
76cm
30"
76cm
30"
Silk Shorts & Tee Set
Size Small Medium Large X-Large
UK Size 8-10 12-14 16-18 20
Chest 106cm
42"
112cm
44"
121cm
48"
130cm
51"
Waist 70cm
28"
76cm
30"
84cm
33"
92cm
36"
Hem 102cm
40"
108cm
43"
117cm
46"
126cm
50"
Inside Leg 5cm
2"
5cm
2"
5cm
2"
5cm
2"
Silk Shorts & Cami Set
Size Small Medium Large X-Large
UK Size 8-10 12-14 16-18 20
Chest 88cm
35"
94cm
37"
103cm
41"
112cm
44"
Waist 90cm
35"
96cm
38"
105cm
41"
114cm
45"
Hem 106cm
42"
112cm
44"
121cm
48"
130cm
51"
Inside Leg 5cm
2"
5cm
2"
5cm
2"
5cm
2"
Silk Nightdress
Size Small Medium Large X-Large
UK Size 8-10 12-14 16-18 20
Chest 88cm
35"
94cm
37"
103cm
41"
112cm
44"
Waist 90cm
35"
96cm
38"
105cm
41"
114cm
45"
Hips 103cm
41"
109cm
43"
118cm
46"
127cm
50"

Please place any UK mainland orders for mattress and furniture (excluding Harrison Spinks mattresses) by 4th December for Christmas delivery.

The Christmas delivery cut-off has now passed

Order within the next for next working day delivery (excludes furniture & mattresses)

Genuine Supima cotton for incredible softness.

Treat yourself to the finer things in life with these Supima cotton towels. The rich, deep, low-twist pile, intense softness and vibrant shades tell you that you're using a towel of the highest pedigree. Made with Supima cotton, famed for its durability and softness, these divinely plush towels will stay looking and feeling good wash after wash.

Features & Facts

  • Certified Supima Cotton
    Supima cotton is an extra long staple cotton with average lengths of 1.5" that create fabrics with supreme softness, amazing durability and good colour retention. It's so special that it represents only 1% of the world's cotton production and is exclusively grown in states in the west and southwest of America by farmers within the Supima Organisation. Supima cotton is trademarked. The only way you can be sure you're getting genuine Supima cotton is to look for the Supima logo.

  • A rich heritage
    Supima cotton has a history spanning over a century. A particularly strong and soft extra long staple cotton was discovered at the start of the last century and named Pima in honour of the Pima Indians. Pima was renamed Supima, combining the cotton's name with 'Superior' when the farming groups created the Supima Organisation to identify American-grown Pima cotton.

  • Carefully created
    These towels are made with a terry woven to 750GSM. We've made them in such a way that they're more absorbent than Supima towels you'll find elsewhere. What's more, they look and feel really indulgent.

  • Care for quality
    These towels have gone through some serious testing with a special focus on washability, colour fastness and durability.

Look & Feel

  • Luxurious softness

    Supima cotton is known as the "cashmere of cottons", and when you wrap yourself up in one of these towels you'll understand why. The luxurious cotton feels incredibly soft against your skin.

  • Visibly luxurious

    The high GSM and luxurious yarn make these towels look rich and dense with a beautifully plush, even pile.

  • Indulgence in every stitch

    Available in a choice of beautiful shades and finished with a double-stitched hem for extra durability. They are borderless so you get the luxury of edge to edge terry in use. These towels are available as hand towels, bath towels and bath sheets.

Care

  • 1
    Wash regularly
    It comes down to personal preference how frequently you wash your towels. We recommend every 5-7 days if you use them for a daily bath or shower. Hand towels in a busy household will need to be washed after one or two days' use. Wash at 30°C for best results - modern detergents mean there's no need to use a higher temperature. It's also kinder to the environment.
  • 2
    Dry consciously
    You can line dry or tumble dry this towel. Line drying your towel is a greener option, just give it a good shake out before you put it away to fluff up those lovely cotton fibres. If you choose to tumble dry then remove your towel from the dryer before it's completely dry to avoid a dried-out crispy feel.
  • 3
    Check your detergent
    Always use the best detergent for the product you are washing. Use powdered detergent for white towels and bathmats and liquid detergent for coloured towels and bathmats. Never use fabric conditioner when washing towels. It coats the fibres and makes them less absorbent and more scratchy over time.
  • 4
    Avoid detergents and stain removers containing optical brighteners
    They can create an optical illusion that changes the appearance of the colour that looks like a bleached mark. It's not just detergents that can affect your towels; some creams, suncream (especially day-long formulas), facewashes and even toothpastes contain chemicals that will bleach your towels, such as benzoyl peroxide. Make up and bronzers can also stain your towels; we'd recommend you avoid using pale coloured towels if you've used fake tan.
  • 5
    Be careful
    Please be aware that some creams and facewashes contain chemicals (such as benzoyl peroxide) that will bleach your towels.

Genuine Supima cotton for incredible softness.

Treat yourself to the finer things in life with these Supima cotton towels. The rich, deep, low-twist pile, intense softness and vibrant shades tell you that you're using a towel of the highest pedigree. Made with Supima cotton, famed for its durability and softness, these divinely plush towels will stay looking and feeling good wash after wash.

Features & Facts

  • Certified Supima Cotton
    Supima cotton is an extra long staple cotton with average lengths of 1.5" that create fabrics with supreme softness, amazing durability and good colour retention. It's so special that it represents only 1% of the world's cotton production and is exclusively grown in states in the west and southwest of America by farmers within the Supima Organisation. Supima cotton is trademarked. The only way you can be sure you're getting genuine Supima cotton is to look for the Supima logo.

  • A rich heritage
    Supima cotton has a history spanning over a century. A particularly strong and soft extra long staple cotton was discovered at the start of the last century and named Pima in honour of the Pima Indians. Pima was renamed Supima, combining the cotton's name with 'Superior' when the farming groups created the Supima Organisation to identify American-grown Pima cotton.

  • Carefully created
    These towels are made with a terry woven to 750GSM. We've made them in such a way that they're more absorbent than Supima towels you'll find elsewhere. What's more, they look and feel really indulgent.

  • Care for quality
    These towels have gone through some serious testing with a special focus on washability, colour fastness and durability.

Look & Feel

  • Luxurious softness

    Supima cotton is known as the "cashmere of cottons", and when you wrap yourself up in one of these towels you'll understand why. The luxurious cotton feels incredibly soft against your skin.

  • Visibly luxurious

    The high GSM and luxurious yarn make these towels look rich and dense with a beautifully plush, even pile.

  • Indulgence in every stitch

    Available in a choice of beautiful shades and finished with a double-stitched hem for extra durability. They are borderless so you get the luxury of edge to edge terry in use. These towels are available as hand towels, bath towels and bath sheets.

Care

  • 1
    Wash regularly
    It comes down to personal preference how frequently you wash your towels. We recommend every 5-7 days if you use them for a daily bath or shower. Hand towels in a busy household will need to be washed after one or two days' use. Wash at 30°C for best results - modern detergents mean there's no need to use a higher temperature. It's also kinder to the environment.
  • 2
    Dry consciously
    You can line dry or tumble dry this towel. Line drying your towel is a greener option, just give it a good shake out before you put it away to fluff up those lovely cotton fibres. If you choose to tumble dry then remove your towel from the dryer before it's completely dry to avoid a dried-out crispy feel.
  • 3
    Check your detergent
    Always use the best detergent for the product you are washing. Use powdered detergent for white towels and bathmats and liquid detergent for coloured towels and bathmats. Never use fabric conditioner when washing towels. It coats the fibres and makes them less absorbent and more scratchy over time.
  • 4
    Avoid detergents and stain removers containing optical brighteners
    They can create an optical illusion that changes the appearance of the colour that looks like a bleached mark. It's not just detergents that can affect your towels; some creams, suncream (especially day-long formulas), facewashes and even toothpastes contain chemicals that will bleach your towels, such as benzoyl peroxide. Make up and bronzers can also stain your towels; we'd recommend you avoid using pale coloured towels if you've used fake tan.
  • 5
    Be careful
    Please be aware that some creams and facewashes contain chemicals (such as benzoyl peroxide) that will bleach your towels.

Genuine Supima cotton for incredible softness.

Treat yourself to the finer things in life with these Supima cotton towels. The rich, deep, low-twist pile, intense softness and vibrant shades tell you that you're using a towel of the highest pedigree. Made with Supima cotton, famed for its durability and softness, these divinely plush towels will stay looking and feeling good wash after wash.

Features & Facts

  • Certified Supima Cotton
    Supima cotton is an extra long staple cotton with average lengths of 1.5" that create fabrics with supreme softness, amazing durability and good colour retention. It's so special that it represents only 1% of the world's cotton production and is exclusively grown in states in the west and southwest of America by farmers within the Supima Organisation. Supima cotton is trademarked. The only way you can be sure you're getting genuine Supima cotton is to look for the Supima logo.

  • A rich heritage
    Supima cotton has a history spanning over a century. A particularly strong and soft extra long staple cotton was discovered at the start of the last century and named Pima in honour of the Pima Indians. Pima was renamed Supima, combining the cotton's name with 'Superior' when the farming groups created the Supima Organisation to identify American-grown Pima cotton.

  • Carefully created
    These towels are made with a terry woven to 750GSM. We've made them in such a way that they're more absorbent than Supima towels you'll find elsewhere. What's more, they look and feel really indulgent.

  • Care for quality
    These towels have gone through some serious testing with a special focus on washability, colour fastness and durability.

Look & Feel

  • Luxurious softness

    Supima cotton is known as the "cashmere of cottons", and when you wrap yourself up in one of these towels you'll understand why. The luxurious cotton feels incredibly soft against your skin.

  • Visibly luxurious

    The high GSM and luxurious yarn make these towels look rich and dense with a beautifully plush, even pile.

  • Indulgence in every stitch

    Available in a choice of beautiful shades and finished with a double-stitched hem for extra durability. They are borderless so you get the luxury of edge to edge terry in use. These towels are available as hand towels, bath towels and bath sheets.

Care

  • 1
    Wash regularly
    It comes down to personal preference how frequently you wash your towels. We recommend every 5-7 days if you use them for a daily bath or shower. Hand towels in a busy household will need to be washed after one or two days' use. Wash at 30°C for best results - modern detergents mean there's no need to use a higher temperature. It's also kinder to the environment.
  • 2
    Dry consciously
    You can line dry or tumble dry this towel. Line drying your towel is a greener option, just give it a good shake out before you put it away to fluff up those lovely cotton fibres. If you choose to tumble dry then remove your towel from the dryer before it's completely dry to avoid a dried-out crispy feel.
  • 3
    Check your detergent
    Always use the best detergent for the product you are washing. Use powdered detergent for white towels and bathmats and liquid detergent for coloured towels and bathmats. Never use fabric conditioner when washing towels. It coats the fibres and makes them less absorbent and more scratchy over time.
  • 4
    Avoid detergents and stain removers containing optical brighteners
    They can create an optical illusion that changes the appearance of the colour that looks like a bleached mark. It's not just detergents that can affect your towels; some creams, suncream (especially day-long formulas), facewashes and even toothpastes contain chemicals that will bleach your towels, such as benzoyl peroxide. Make up and bronzers can also stain your towels; we'd recommend you avoid using pale coloured towels if you've used fake tan.
  • 5
    Be careful
    Please be aware that some creams and facewashes contain chemicals (such as benzoyl peroxide) that will bleach your towels.

Genuine Supima cotton for incredible softness.

Treat yourself to the finer things in life with these Supima cotton towels. The rich, deep, low-twist pile, intense softness and vibrant shades tell you that you're using a towel of the highest pedigree. Made with Supima cotton, famed for its durability and softness, these divinely plush towels will stay looking and feeling good wash after wash.

Features & Facts

  • Certified Supima Cotton
    Supima cotton is an extra long staple cotton with average lengths of 1.5" that create fabrics with supreme softness, amazing durability and good colour retention. It's so special that it represents only 1% of the world's cotton production and is exclusively grown in states in the west and southwest of America by farmers within the Supima Organisation. Supima cotton is trademarked. The only way you can be sure you're getting genuine Supima cotton is to look for the Supima logo.

  • A rich heritage
    Supima cotton has a history spanning over a century. A particularly strong and soft extra long staple cotton was discovered at the start of the last century and named Pima in honour of the Pima Indians. Pima was renamed Supima, combining the cotton's name with 'Superior' when the farming groups created the Supima Organisation to identify American-grown Pima cotton.

  • Carefully created
    These towels are made with a terry woven to 750GSM. We've made them in such a way that they're more absorbent than Supima towels you'll find elsewhere. What's more, they look and feel really indulgent.

  • Care for quality
    These towels have gone through some serious testing with a special focus on washability, colour fastness and durability.

Look & Feel

  • Luxurious softness

    Supima cotton is known as the "cashmere of cottons", and when you wrap yourself up in one of these towels you'll understand why. The luxurious cotton feels incredibly soft against your skin.

  • Visibly luxurious

    The high GSM and luxurious yarn make these towels look rich and dense with a beautifully plush, even pile.

  • Indulgence in every stitch

    Available in a choice of beautiful shades and finished with a double-stitched hem for extra durability. They are borderless so you get the luxury of edge to edge terry in use. These towels are available as hand towels, bath towels and bath sheets.

Care

  • 1
    Wash regularly
    It comes down to personal preference how frequently you wash your towels. We recommend every 5-7 days if you use them for a daily bath or shower. Hand towels in a busy household will need to be washed after one or two days' use. Wash at 30°C for best results - modern detergents mean there's no need to use a higher temperature. It's also kinder to the environment.
  • 2
    Dry consciously
    You can line dry or tumble dry this towel. Line drying your towel is a greener option, just give it a good shake out before you put it away to fluff up those lovely cotton fibres. If you choose to tumble dry then remove your towel from the dryer before it's completely dry to avoid a dried-out crispy feel.
  • 3
    Check your detergent
    Always use the best detergent for the product you are washing. Use powdered detergent for white towels and bathmats and liquid detergent for coloured towels and bathmats. Never use fabric conditioner when washing towels. It coats the fibres and makes them less absorbent and more scratchy over time.
  • 4
    Avoid detergents and stain removers containing optical brighteners
    They can create an optical illusion that changes the appearance of the colour that looks like a bleached mark. It's not just detergents that can affect your towels; some creams, suncream (especially day-long formulas), facewashes and even toothpastes contain chemicals that will bleach your towels, such as benzoyl peroxide. Make up and bronzers can also stain your towels; we'd recommend you avoid using pale coloured towels if you've used fake tan.
  • 5
    Be careful
    Please be aware that some creams and facewashes contain chemicals (such as benzoyl peroxide) that will bleach your towels.
Technical Information
SKU supima_cotton_towels_new_group
Product Guarantee This towel range has a 1 year guarantee.
Material 100% Supima Cotton
GSM 750
Designed in UK
Manufactured in Portugal
Sourced from Cotton sourced from: USA

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